The ultimate goal is to use your retail space to make your store stand out, attract shoppers, and generate more sales. Creativity is the key to good visual merchandising, and bringing vision to life should be your focus.

What are the four elements of visual merchandising? There are four main elements to visual merchandising: You can place ads on these items to attract customers.

Attracting the attention of passers-by and encouraging them to enter your store is the main purpose of good visual merchandising.